Blog – How Adecco made one travel blogger ‘unemployed’
I felt compelled today to write about the plight of Turner Barr.
Turner is a travel blogger who has been working on ‘passion project’, his ‘Around the World in 80 Jobs‘ website, for the past two years.
Anyone who has ever vaguely researched what it takes to become a serious travel blogger and make money from it will know what a seemingly impossible goal it is.
One of the hardest things is to come up with an original and popular idea; something that can capture people’s imagination.
Turner Barr, with his ‘I travel the world, hustle to find interesting jobs, and write about what happens’ project, may just have been on course to make this happen.
What he needed was people to back his idea, to buy into the concept and to promote it.
What he certainly didn’t need was to log-on to jobs giant Adecco’s website in mid-March and find that his ‘Around the World in 80 Jobs’ idea suddenly ‘belonged’ to a multi-national company.
On Friday, Turner blogged about how his creative energy has been ‘zapped’ since he discovered Adecco’s project.
And the story has been picked up by the likes of travel news websites, Skift and Matador Network.
In his blog, Turner writes: “This situation has been extremely confusing for not only myself, but also for participants in company’s marketing campaign who message me thinking that I am am part of the company.
“With hard work I strived, and almost succeeded, in creating my dream job.
“I feel like my dream job has been taken from me in order for some company to promise it to others for corporate marketing gain.”
It is, of course, possible that Adecco came up with its idea without seeing Turner’s website.
The company claims to have spoken to him and on its Facebook page adds: “We deeply regret if we hurt Turner Barr,” saying: “When Turner contacted us about his concern, and we understood the full situation, we immediately engaged with him to try to make things right. Unfortunately, we have been unable to find common ground so far.”
In the meantime Turner is asking for people to support him on social network sites, including Facebook and Twitter – on which he is encouraging the use of hashtags, #80jobs and #makeitright
And he has found plenty of support from fellow travel writers, who have inundated Adecco’s Facebook page with negative comments.
Interestingly, Adecco is due to announce the winners of its contest tomorrow – so time for it to change its mind is rapidly running out.
I guess the slogan from their own promotional video works so much better when you’re a giant company: #F**KTHERULES
> Take a look at Turner’s website, ‘Around the World in 80 Jobs’, here and the Adecco video promo for its event here and see what you think
> Pictured: Learn to distinguish between the copies and the originals. Find our why this Statue of Liberty is as unoriginal as Adecco’s ‘Around the World in 80 Jobs’ contest by visiting ‘Tokyo Bay – A surprise encounter with Lady Liberty’